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Innovation Strategy & Design

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About the Course

Innovation Strategy & Design is an executive-level programme designed to build structured, repeatable innovation capability across the organisation.

Innovation must be more than isolated creativity; it requires systems, governance, and strategic alignment. This course equips leaders with frameworks to design innovation strategies, embed disciplined processes, and align innovation efforts with long-term competitive advantage.

The programme integrates strategic design thinking, governance structures, and portfolio discipline to support sustained innovation performance.

Course Benefits

    - Design innovation strategies aligned with corporate objectives

    - Strengthen governance and structure around innovation initiatives

    - Improve cross-functional innovation collaboration

    - Increase discipline in prioritising innovation investments

    - Build sustainable innovation capability
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Course Duration

5 Days (6 hours per day)

Who Is This Course For?

    - Innovation and strategy leaders

    - Product and R&D managers

    - Transformation teams

    - Senior leaders overseeing innovation portfolios

    - Executives responsible for long-term growth

Course Delivery

    - Strategy-led innovation workshops

    - Innovation system mapping exercises

    - Case-based innovation analysis

    - Governance and prioritisation simulations

    - Applied frameworks to participants’ innovation contexts

Course Content 

Day 1: Foundations of Innovation Strategy

    - Understanding innovation as a strategic growth driver.
    - Aligning innovation ambition with corporate objectives.
    - Distinguishing incremental from transformational innovation.
    - Assessing organisational innovation maturity.

Day 2: Designing Innovation Systems

    - Structuring innovation pipelines and stage-gate processes.
    - Aligning innovation governance with accountability structures.
    - Defining roles and ownership within innovation ecosystems.
    - Strengthening cross-functional collaboration mechanisms.

Day 3: Innovation Portfolio Management

    - Evaluating innovation initiatives for strategic fit and value.
    - Balancing short-term optimisation with long-term bets.
    - Managing risk across innovation portfolios.
    - Prioritising investments using structured frameworks.

Day 4: Design Thinking & Customer-Centred Innovation

    - Applying design thinking to opportunity discovery.
    - Integrating customer insight into innovation decisions.
    - Prototyping and validating innovation concepts.
    - Reducing risk through structured experimentation.

Day 5: Embedding Sustainable Innovation

    - Aligning incentives and culture with innovation goals.
    - Measuring innovation performance and impact.
    - Communicating innovation strategy across the organisation.
    - Building repeatable innovation capability.

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Course Brochure

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